Rowoon in Milan for the Bottega Veneta Spring Summer 2025 collection event.
This time as the Korean ambassador of the brand Bottega Veneta, whose newly appointed artistic director Mathieu Blazy is taking the brand further, in terms of creativity and excentricity too.The brand is also well known for having their shows in techno spaces and no instagram. Rowoon was there on Saturday night and loved it. He explained to the Bazaar Magazine in a wonderful English, that he was very moved by what he saw and we could feel his deep emotion and gratitude to be experiencing such creativity. Not surprising, the collection and the way it was presented touched his heart! It was extraordinarily bold, aesthetically captivating, with a feeling of nostalgia, of a changing world, capturing today's multifaceted humanity with a sense of loneliness too and yet an ode to the magic of youth, a celebration of childhood. Unlike any brand.
Being the thinker he is, it must have touched his mind and spirit as well as his playful inner child. Wherever he goes, he stands out with his elegant beauty, natural class and considerate manners. A beauty that does not need sparkles or artifacts, he just is a work of art himself and in so in many ways. A dream catcher.
Lucky Bottega Veneta to have such an outstanding ambassador.
Cathieh for Rowoon Europe. 21 september 2024
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